PMS - People Management Services
Training/Courses/PMS-SAL-005
Sales & Marketing Excellence
4.7 (2 reviews)

The Sales Leader's Playbook

Build, coach, and scale high-performing sales teams. A comprehensive playbook covering everything from leadership foundations and sales culture to recruiting talent, coaching frameworks, performance management, and building your 90-day action plan.

Mr. Hafiz Dilshad Hossain

Mr. Hafiz Dilshad Hossain

Associate Trainer & Sales Transformation Expert

Duration

2 days

Hours

16h

Certificate

Included

Mode

physical

Limited Time Offer

20% off for groups of 10+

Starting from8,500

What You'll Learn

Key skills you'll master

Define your sales leadership style and core responsibilities
Build and sustain a winning sales culture
Recruit, onboard, and develop top sales talent
Master coaching frameworks, 1-on-1s, and performance management

Course Curriculum

6 modules • 16 hours

1

The Foundation of Sales Leadership

3 topics
  • Leadership vs. management
  • Your leadership style
  • Core responsibilities
2

Building a Winning Sales Culture

3 topics
  • Values and standards
  • Motivation
  • Sustaining a high-performance environment
3

Recruiting & Developing Sales Talent

3 topics
  • Sourcing and hiring
  • Onboarding
  • Growing the right people
4

Sales Coaching & Mentoring

3 topics
  • Coaching frameworks
  • 1-on-1s and feedback
  • Developing future leaders
5

Performance Management

3 topics
  • KPIs and accountability
  • Handling underperformers
  • Rewarding success
6

Your Sales Leadership Action Plan

3 topics
  • 90-day plan
  • Leading through challenges
  • Your leadership blueprint

Who Should Attend

Sales managers, regional sales heads, team leaders, aspiring sales leaders

Delivery Options

physical

Meet Your Trainer

Mr. Hafiz Dilshad Hossain

Mr. Hafiz Dilshad Hossain

Associate Trainer & Sales Transformation Expert

12+ years experience
Certified Expert
View Full Profile

Student Reviews

4.7 average from 2 reviews

The Sales Leader's Playbook gave me a complete framework for managing our sales team at Dabur Bangladesh. The coaching and mentoring module was immediately applicable, and the 90-day action plan helped me set clear priorities when I took on a broader sales leadership role.

Humayon Kabir

Deputy Manager, Human Resources, Dabur Bangladesh

Oct 2025

A very practical and well-structured playbook for sales leaders. The modules on building a winning sales culture and performance management with KPIs gave me a clear framework for supporting our sales operations at VFS Global. The leadership vs. management distinction was eye-opening.

Omrita Saha

Operations Manager, VFS Global

Sep 2025

Starting from

8,500

per person

3-5 ParticipantsSave 10%
6-10 ParticipantsSave 15%
10+ ParticipantsSave 20%
Enroll NowRequest Quote

What's Included

  • 16 hours of training
  • Course materials & resources
  • Hands-on exercises
  • Certificate of completion
  • Lifetime access to materials

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